Through the WSJ Accelerators discussion, Brad Feld identifies a culture of experimentation as core to growth: A long time ago, I realized that every successful business was a continuous process of small experiments that operated in the context of a long-term vision. When an experiment worked, you did more of it. When it didn’t, you ended…
Read more
Cap Watson is Etsy’s design lead. His perspective on the idea of product table stakes is something that should be familiar to people in the web/mobile space. In the context of Twitter, etc. copying Instagram’s functionality: In my career I’ve been in dozens of meetings where the term “table stakes” gets dropped in. Maybe it’s by a designer…
Read more
Usually you see what works on desktop scaled down to mobile but, less frequently, you see mobile design patterns being ported back to the desktop. Someone took Square’s simple and intuitive credit card process and made it work on the web. Luke Wroblewski covers this story and walks through the concept of input masks. Of the three…
Read more
According to Yelp’s most recent quarterly filing, almost half of all Yelp searches are now made through mobile apps: Yelp mobile apps were used on approximately 8 million unique mobile devices on a monthly average basis for the third quarter and approximately 45% of all searches are now from our apps. We also redesigned business…
Read more
Albert Wenger on the logged out experience as it relates to top of funnel: Companies that get the logged out experience right can get a lot of mileage from that. In particular showing immediate content and only then driving users into either registration or app download seems to work well. Pinterest did a great job with…
Read more
Dan Frommer on Shopkick’s redesign and the data behind the decision: There’s a lot of information that comes together in 1.5 years. So we looked into the data and found out some really interesting patterns. For example, the average Shopkick user opens Shopkick on 9 days out of 30 per month. And 6 days out…
Read more
Title stolen from Brad Feld who covers the idea of product cadence in an older blog post: It reminded me of something I often tell TechStars teams – “slow down to speed up.” I see so many startups rushing to just get stuff out, without thinking hard about “what that stuff is and why anyone would care.” Part…
Read more
